Issue #1 - Our road to ‘normal’
One road to beer.
A simply and slick live countdown to all the key dates, that will (🤞) see us come out of lockdown #3 in England. It pulls data from www.gov.uk but presents it in a way that we can all understand, instead of having to decipher Boris’ ramblings.
Ikea’s new ad is all about the frugal life
In a noticeably lighthearted take on environmental issues, the furniture giant’s Fortune Favours the Frugal campaign celebrates the little things people can do to be more eco-friendly
Questions have been raised in the past about the sustainability of purchasing Ikea products, something which the brand has taken on board and tackled in a number of prior advertising campaigns – and this one is no different.
The campaign focuses on two core points – reducing environmental impact while maintaining a low price point.
Source: creativereview.co.uk
My recommendation this month…
Follow B2B marketing expert Mark Gaisford.
His LinkedIn content is educational, funny and thought-provoking.